Pastries in the shape of smiling little piggies! With custard filling inside and bearing the letter 복 (pronounced "bok", and it means good fortune) on their backs. Seen at an underground shopping mall in central Seoul.
[In East Asia pigs symbolize prosperity; bok-dwe-ji ("good fortune pig") is an established idiom in the Korean language]
For instance, that sign over the back half of that pig is translatable as "Stroke the Golden Good Fortune Pig's rump for health and happiness"
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